Tash and Cara



Visiting Lecturers at Kingston University

Each year we go back to where it all began, Kingston University. We show Foundation students what we do and set them a brief.

We give each team a random everyday item and a target audience. The aim of the brief: to create a piece of communication, including a campaign line that would convince their target audience of their items awesomeness.

By the end of the week there are some bloody brilliant insights and plain mad ideas, and we leave feeling like proud parents. Project ‘Fact of the week': a 1p coin can remove a hickey.