Tash and Cara
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Year In Search

 

Year In search, digital campaign for Google

Working alongside senior writers and data analysts, we told the story of 2014 through the searches made around the world. From selfies to the size of Pharell’s hat, all of the biggest and weirdest stories featured on the Year In Search site. On social, we teased insightful snippets that drove people to explore the digital experience.

 

Awards:

D&AD Wooden Pencil: Digital Branding, 2015

Cannes Lions Shortlist: Data Storytelling, 2015

Cannes Lions Shortlist: Copy, 2015

Webby first runner-up: Best Online Commercial, 2015, Google Year In Search 

Webby first runner-up: Best Practice, 2015, Google Year In Search

Agency - R/GA

CD - Emma Lightfoot